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February 13, 2017

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Love in an Elevator – or, at least in an elevator pitch

February 20, 2017

So, you registered for next month’s Multicultural Career Expo, polished up your resume and picked out the perfect clothes for the occasion. Now it’s time to think about what you’re going to say when you’re face-to-face with some of the Mid-South’s top employers.

 

That’s right, it’s time to master the “elevator pitch,” and make sure what goes up…keeps going up, at least in terms of your career prospects.

 

The idea behind an elevator pitch is all about being succinct, persuasive and memorable. After all, it’s named based on the amount of time you’d have to impress, say, the CEO of your dream company if you happened to run into him or her on an elevator. You have 20 or 30 seconds, tops, and you want to make the most of every precious one of them.

 

Therefore, it’s important to not try to do this off the top of your head. The elevator speech is a case where preparation is your friend, and practice – right down to timing yourself as you deliver your pitch to the mirror or a friend – makes perfect.

 

Keep a few things in mind.

 

First, identify what you want to accomplish with your elevator pitch, and target your message to that goal. In this case, you’re looking for a job, so focus on what makes you unique and what value you can offer an employer. Give a quick example of a problem you solved, or a successful new idea you brought to the table. Share a compliment you heard from previous employers.

 

Make your elevator pitch interesting and memorable, and practice a conversational tone that sounds natural and authentic. Don’t try to be someone you aren’t, just try to be the best version of yourself. After all, who could resist that? 

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